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Attention! 7 Emails That Break Through to Customers

It’s the most daunting challenge facing any email marketer: how do you make sure your message gets noticed among the flood of emails your customers are inundated with every day? The answer is not frequency; it’s creativity.

Can You Have a Business Without a Database?

The short answer is “not for long”. Those of you who are not familiar with a database, it is a software program where you keep all of your business and/or personal contacts. Trying to run a business without an effective database is like trying to run a marathon barefoot: if you don’t have the right gear, you’ll be in a lot of pain and probably won’t be able to reach your goal.

How To Test And Tweak Your Content-Based Email Marketing Campaign

A content-based email marketing campaign is where you send daily emails that are content filled for 100 days or more. The idea is to do a ‘dual purpose’ email, where the email gives valuable tips and techniques (content) AND the email offers a product or service that’s related to the topic of the email. For instance, the email topic might be about keyword research.

The Basics Of A Content-Based Email Marketing Campaign

Bottom line, you must have an email marketing campaign if you plan on succeeding long term in this business. Your email campaign must do 2 things..

The Advantages of Using Business Ecards

Sending a corporate ecard over a paper card has many advantages, making this form of communication a powerful and new marketing channel. Once tried and tested, many businesses have incorporate them into their long term marketing plans and some have had such successful results that they are now developing specially designed micro-sites with e card providers, in order to tailor sets of their own corporate e cards and manage sending them to their customer and prospect lists themselves.

Is It Better To Have One Long Email Marketing Campaign Or Multiple Short Ones?

Plain and simple, it’s better to have one long email campaign, but I say that with a twist. Let me explain what I mean. No matter the industry or niche, you want to have one long email campaign that is designed to do three things.

Writing Your Ezine: 3 Ways to Build Trust

Have you started sending an ezine, but don’t see an increase in your sales? It may be because you haven’t developed the level of trust it takes for someone to buy from you.

Email Marketing for Wedding Planners

For generations now, the best way for wedding planners to promote and market themselves was via appearances at bridal expos, by buying ads in bridal magazines and, of course, by word of mouth recommendations. But the old ways of marketing aren’t nearly as effective in the 21st century.

Here’s 5 Simple Ways To Email Marketing That Will Guarantee Your Success

By following these 5 simple steps your email marketing campaign can go from dull and drab, to a high-converting marketing sensation. These 5 simple tools are often over looked when creating an email marketing campaign, and could be the deadly reason your company’s email marketing techniques are failing miserably.

The Wonderful World Of Free Email Lists

Setting up a website isn’t nearly enough if you want to make a decent income as an online marketer. Setting up an email list is an integral part of the process, as this will allow you to keep in constant contact with your audience. While having an email list is important, a lot of online marketers are leery about using this tool, primarily because they are worried about the amount of money they will need to spend in order to come up with a list that has a decent size.

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