The Importance of Content Creation & Distribution + Customer Experience Optimization w/Jon MacDonald


I’m super excited to share this episode with you.

I had the pleasure of interviewing Jon MacDonald, the Founder & President of The Good. The Good helps brands understand the clicks and movements of their website visitors, and use that data to convert more existing visitors into buyers.

This is the first episode of my podcast where I switched to it being more conversational vs. more traditional Q&A.

Jon and I cover a lot of interesting topics in this episode:
– The importance and process of content creation and distribution
– How the opportunity came up for Jon to teach a course for/with Shopify
– Landing clients such as Nike + other massive brands (Adobe, Xerox, Verizon, etc)
– Customer Experience Optimization
– And so much more!

You can follow Jon on Twitter here: https://twitter.com/jonmacdonald

How Can I Improve My Email Deliverability?

If you want to make sure your emails get to the right place then this article will help you. Then if you want to make sure your emails make you money then you should download the free ebook which you can get by clicking on the link at the end of this article – “Million Dollar Emails”.

How to Avoid Your Emails Going Straight Into the Spam Folder

If your emails only go into the spam filter you have a problem that this article gives the answer. Even better is a free offer for an ebook that will help you model Million Dollar Emails that others have written and used.

Email Deliverability Tips to Ensure Your Email Is Accepted

Getting your emails read is the goal of this article. Then you can also get a free ebook with Emails that have generated over a Million dollars in sales.

Great Tips for Improving Email Deliverability

How to get more of your emails to the recipient. Also a free offer for an ebook that gives you proven emails that generated millions of dollars of sales.

Email Marketing – The Money Is In The List?

You may have heard the phrase, “the money is in the list.” To be more precise, “the money is in the relationship you have with your list.”

3 Steps to Building a Profitable Email List Using Mobile Marketing

There are several mobile CPA Networks. This seems like the most popular and simplest way for people to make money marketing on mobile networks. When you promote CPA offers, you are building someone else’s list. If you are building your own email list you can get paid over and over again. Here are 3 steps to building your own profitable email list using mobile marketing.

Importance of Creating Database

You may already have a database but the chances are it only has personal data and not the key information you need to collect. The secret to creating email strategies that work is in identifying the key points (often called “touch points”), which are the dates, times, events when you can contact you customers with relevant information.

The Importance of List Building for Online Success

Is the money really in the list? The short answer is yes. If you have really investigated the different ways to make money online, then you no doubt have come across the phrase “The Money Is In The List”.

5 B2B Email Marketing Best Practices and Subject Lines

What is B2B Marketing and how can you go about creating your first B2B email marketing campaign? We look at 5 of the most popular B2B email marketing best practices, 5 top performing subject lines for you to use and a few examples of subject lines to avoid.

Make Your Subject Lines Sizzle With These Simple Tips

One of the keys to an effective email marketing strategy is getting your emails opened. This is where your subject line must do the job of getting people to open your email. These 3 email marketing tips will cue you in on how to write an effective subject line for your emails.

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