How to Get More Organic Reach & Visibility on Facebook – Module 2 – Lesson 1 – Facebook Unlocked


Today I’m going to be breaking down how you can get more organic reach from Facebook. And of course, this is going to help you go from zero to 200,000 followers.

RESOURCES & LINKS:
____________________________________________
Download the Assets mentioned in this course: https://neilpatel.com/training/
Ubersuggest: https://neilpatel.com/ubersuggest/
____________________________________________

If you want the most amount of organic reach you got to first understand Facebook’s news feed algorithm. What I mean by this is when you post on Facebook, Facebook determines if they should show your content you’re posting to other people, or if they should barely show to anyone, or heck even worse if they should show it to no one.

What I would recommend is first you want to post information that really helps other people.

So first needs to appeal to the audience that you’re targeting. And that’s probably the most important aspect of the newsfeed algorithm.

The second most important part is when you drive people off of Facebook you don’t do as well compared to when you keep people on Facebook. And the best way which I found to do consistently well is just by publishing evergreen content.

You want to optimize for SEO, but keep in mind user experiences the most important thing. And I also recommend that you write for beginners and you avoid things like technical jargon or other keywords that people don’t understand.

And of course, when you’re creating this content don’t be afraid to repurpose it. Search ins don’t penalize for duplicate content. So I repurpose my content on Facebook, LinkedIn, Instagram and the list goes on and on that help me get more traffic over time.

And when you’re posting you’re probably wondering, hey Neil, when should I post? Well, you can just look at your audience and see when are they on Facebook because they provide analytics.

When posting on Facebook I recommend that you do native posting. What I mean by this is try to post as much of the content on Facebook. Don’t try to send them off to your website.

And then the second thing that I would recommend is don’t use one of those apps to schedule your content. Facebook wants you to go on Facebook and post through there versus using an app that allows you to schedule.

Look at the numbers, look at the dates that you’re posting. This will help you figure out how to fine-tune and only share the stuff that’s going to not necessarily quote unquote go viral because you can’t control virality but more so post the stuff that people want to engage with. Like, share, comment.

I also recommend that you compare Facebook to other sources. You need to look at Google ads, YouTube ads, SEO, TV, newspaper, radio. All this will give you understanding of what’s working in your sector but on different platforms.

And if you don’t have a big network I recommend partnering up with other Facebook pages. When you partner up with them and you can look for ones at similar pages, similar audiences, you can start promoting their stuff, they can start promoting your stuff it creates this win-win situation.

Take that customer feedback, take those testimonials, post and share it. It can even be an image format. And this will help get more and more people who want similar results start following your fan page.

Now, if you just do it very boring and salesy it’s not going to work too well. Keep in mind even if you post a testimonial, if it’s not beneficial to the audience it’s not going to do well.

You’ll end up learning what your fans like and what they don’t which is going to help you get more net followers. Because you remember every time you post, yes you could potentially get more followers but you can also lose followers if people don’t like what you’re posting. And that’s really important because you need to monitor these insights to figure out what’s working and what’s not working.

One other thing that I recommend is to build your brand. And one way to increase your brand authority is by following the rule of seven in marketing. When someone sees or interacts with your brand seven times they’re much more likely to evangelize you, remember you, talk about you and that’s super important, that’s how I build brands.

And last but not least if you don’t love what you’re posting, if you don’t love helping people, if you don’t love the industry you are in and you don’t care, well, you’re not going to do as well. That’s why I recommend you try to put other people first. Putting them first is what’s going to get you the results that you’re looking for.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

https://youtu.be/RpVx_sLP9os

#SEO #NeilPatel #SocialMedia

Autoresponders And Email Marketing Advice

Are you using email marketing and autoresponders in your online business? If not, then you should. There are tremendous benefits of having your own autoresponder that can automatically email your leads and prospects on autopilot for you.

2 Totally Different Ways That People Try To Profit With Email Marketing

To get top sales online, you will need a targeted opt-in email list. What do I mean by “opt-in”? Well, this simply means that people have willingly agreed to join your email list, and agreed to receive information from you.

2 Profitable Email Marketing Techniques

You’ve heard it before… “The money is in the list”. It’s a common phrase that is thrown around the internet marketing circles each and everyday. For newbies trying to earn money online, those who truly understand what this means find themselves earning the kind of money that many people only dream of.

How To Start An Email Newsletter That Will Get You Sales

Guess what. No matter what you sell online, your sales can increase dramatically with an email newsletter. Think about it.

Email Marketing: How to Create Attraction Marketing Email Copywrites In 8 Easy Steps

This article will walk you through 8 easy steps on how to create a successful email campaign copy-write utilizing compelling attraction marketing techniques. If you are a beginner or intermediate email marketer and you are not satisfied with the results you’re currently getting with your email campaigns, this article will help you master 8 simple techniques that will help you get more open rates, capture your audience interest with your offer, and increase your sales conversions.

Be in Touch!

For all the effort that Internet marketers put in to drive traffic and build their lists, the place where it all matters is in the marketing that you do to your prospects once they’ve signed up with you. If you don’t get this part right, the rest of it will have been a complete waste of time. In this article, I want to share with you some ideas about staying touch with those people who are already on your list.

How to Increase Deliverability Rate

There is no email marketing platform that can guarantee high deliverability rate simply because whether or not an email is going to be sent to the recipient is a decision made by the email provider like Gmail, Hotmail, AOL, Yahoo and others. These email service providers determine whether an email is to be delivered to the recipient based on the sender’s reputation. Your job, as an email marketer, is to make sure your email reputation is strong and high for email providers to trust you. The hard part is determining how email providers determine your reputation as a sender and there is almost no mass email marketing platform will tell you just how you can improve your reputation. As a result, you keep on paying for a service that doesn’t really accomplish what you are paying it for. However, if you want higher deliverability, there are certain things you can look for in a mass email marketing platform.

What Makes Reliable Email Hosting Services?

Reliability is one of the most important aspects of email hosting. It can make or break a company, in many ways. Especially with the surge of untrustworthy and damaging services out there, it is no wonder that the reliability of these companies have come under such strong suspicion.

Why It Is Important To Get Email Services For Your Business

Communication is the backbone of any business. In the modern business scheme, email is one of the primary methods of this communication system. It provides quick responses from customers, partners, and employees, smoothening the total corporate experience.

How You Can Use A Quality Spam-Free Reseller Hosting Service

Not every company wishes to take the time to create, manage, and maintain their email services. Many times, they will outsource to a small company or person who manages a reseller hosting service. But how is this done?

You May Also Like